SEO report of lifeinsurancenz.com

Life Insurance NZ – Life Insurance NZ Web

www.lifeinsurancenz.com/

Error! The "meta description" is missing, the page has no summary description!


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.lifeinsurancenz.com/

Character length : 24

Title
Life Insurance NZ – Life Insurance NZ Web
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!

 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Life Insurance NZ – Life Insurance NZ Web

Character length : 47

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 13%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
110000
Heading structure in the source code
  • <H2> Life Insurance NZ
  • <H1> Life Insurance NZ
Word cloud
  • insurance17
  • life13
  • stuff10
  • new7
  • spinoff6
  • zealand6
  • all5
  • health4
  • adviser4
  • herald3
  • financial3
  • deals3
  • australia3
  • get3
  • industry3
  • live2
  • how2
  • content2
  • brought2
  • better2
  • lifedirect2
  • advisers2
  • living2
  • online2
  • father2
  • trade2
  • news2
  • cashback2
  • take2
  • policy2
  • buy2
  • avoid2
  • top2
  • insurers2
  • working2
  • opportunity2
  • spend2
  • compare2
  • pleads2
  • application2
  • admits2
  • changing2
  • daniel2
  • forms2
  • guilty2
  • initials2
  • interest2
  • forging2
  • former2
Keyword matrix
wordtitledescriptionsheading
insurance
life
stuff
new
spinoff
zealand
Two Word cloud
  • life insurance5
  • you can4
  • also get3
  • deals and buy2
  • where you'll2
  • adviser admits2
Three Word cloud
  • can compare deals2
  • also get 20% cashback2
  • you take a life2
  • you can spend2
  • where you'll find2
  • insurance then and there2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 10 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Readability

Flesch–Kincaid Grade Level
6.10
Flesch Reading Ease
66.00
Coleman Liau Index
12.00
Automated Readability Index (ARI)
5.00
Dale–Chall Readability
6.20
SMOG Index
10.30
Spache Readibility
5.00
Number of letters
2876
Number of words
608
Number of sentences
74
Average words per sentences
8
Number of syllables
952
Syllables in words
939
Average syllables in words
1.57
Number of words in first three syllables
112
Percentage of word / syllables
18.42
Words not in Dale-Chall easy-word list
224
Words not in Spache easy-word list
167

 Technologies

Deprecated HTML elements
Error! Deprecated HTML tags are used on this webpage. You should improve your website.
Deprecated HTML tagsOccurrences
<font>83
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Error! Deprecated HTML tags are used on this webpage. You should improve your website.
Deprecated HTML tagsOccurrences
<font>83
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Table layout
Error! Avoid using nested tables!
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • http://www.lifeinsurancenz.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • http://www.lifeinsurancenz.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
  • http://www.lifeinsurancenz.com/wp-content/themes/zues/zues-framework/assets/js/superfish.js?ver=4.7.5
  • http://www.lifeinsurancenz.com/wp-content/themes/zues/zues-framework/assets/js/tinynav.js?ver=4.7.5
  • http://www.lifeinsurancenz.com/wp-content/themes/zues/assets/js/scripts.js?ver=4.7.5
  • http://www.lifeinsurancenz.com/wp-includes/js/wp-embed.min.js?ver=4.7.5
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://www.lifeinsurancenz.com/wp-content/themes/zues/zues-framework/assets/css/normalize.css?ver=4.7.5
  • http://www.lifeinsurancenz.com/wp-content/themes/zues/zues-framework/assets/css/base.css?ver=4.7.5
  • http://www.lifeinsurancenz.com/wp-content/themes/zues/style.css?ver=4.7.5
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Website security

External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Typos

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